Social Media Marketing

Social Media MarketingWhere have YOU been?

Unless you have lived in a cave the last 4 years, you have probably heard of this. It is a rocking hot social networking site that seems to be almost everywhere today. It is on the news. It is on the radio. It is on the minds of millions of folks a day.

It is called “Facebook” and over 175 million people are active on this site.

Ok- I know that you may be asking,” A LAW about Facebook?” Yes, 10 of them for marketing and business success in what you do. I am a marketer and have been for 20 years. I built a training and consulting business that does business in over 20 countries, because of social media and the internet. And there are marketing laws that all marketers and business professionals must follow if they are going to have Success in the marketplace online.

It is the same for Facebook.

Lets cover them briefly:

1) The Law of Visibility on Facebook.

You MUST be visible on

Facebook Business Applications and Marketing Tools

Facebook Business Applications and Marketing ToolsThe idea behind using Facebook as a venue for doing business is building a user base in the form of a community who respond to you as a person or to your product. If you just turn your page into one big advertisement, you are not going to get much in the way of a response. You need to educate people about the product without coming across as a hard sell.

You want to create the impression that you are here for socializing, not business. People will come to trust you and be more likely to buy your product or service if you can do this.

Facebook has built in tools which can be used to build your business. These include:

– Social Ads

– Pages

– Beacon

– Insights

– Platform

– Polls

These tools can help you to build awareness of your brand through Facebook and bring in potential clients. Needless to say, you are going to have to learn to use them effectively. Read on to find out how to harness these

Take Advantage Of Facebook Marketing

Take Advantage Of Facebook MarketingFacebook is very popular because it enables friends and family to easily connect with each other. You can use it to market your business. Read these tips to learn how Facebook marketing can do this properly.

Reply to people when they write something on your page. This should include monitoring the wall for questions or comments as well as messages concerning your company. It is especially important to reply if the comment needs help or a complaint.

Link all of your published content to your Facebook page.If you publish a blog, have it automatically summarized and linked on your Facebook. You can even link your Twitter account to your Facebook page and make sure tweets show up there as well.

Try putting out Facebook ads for your business. Posting to your page will only goes so far. To reach more into your specific channel, you are going to want to purchase some Facebook ads. They don’t cost a lot of money and can add another dimension to your Facebook marketing.

You can do so by giving your page an attractive and making

Great Ways To Promote Your Business With Facebook

If done correctly, you can use Facebook to promote your products & services, build awareness, research consumer opinion and much more! Here’s a few ways…

Facebook Pages

You can create a free page for your business or web site with Facebook Pages which gives your business a presence on Facebook. You can think of it as the equivalent of your Facebook personal profile, only for your business or web site.

You can add your business details and logo and you can also spice up your Facebook Page with a range of applications.

Facebook users who become fans of your Facebook Page can post on the wall, buy your products, learn about special events or promotions, join discussion boards and upload photos and video content to your Facebook Page.

You can also send message updates to all your Facebook Page fans at once, which you cannot do with your Personal Profile.

You want to keep the social aspect of Facebook in mind as you create your Facebook Page for your business, and try to present the social, human element of your business as much as possible on your Facebook Page.

To create

Facebook Business Pages Demystified for Business Owners

Facebook is so popular that business owners can simply no longer consider it a site only appropriate for socializing and game playing. In fact, in September 2010, Facebook surpassed Google in regards to the amount of time users spent on their site. Facebook states that users spend over 700 billion minutes per month on Facebook!

With 500 million active users, Facebook is the new behemoth on the Web. With its popularity across diverse age groups, integrated email application, and new Bing search integration, a Facebook user may simply no longer need to visit Google for Web searches or log off to use an email application. They may be able to experience the Web fully all from inside Facebook. With more than 50% of the active users logging into Facebook every day, according to Facebook, Facebook is now so important to your potential customers’ lives that it make sense for you as a business owner to have a presence where your prospects are hanging out on a daily basis.

Let’s clear up a few things that have confused business owners about Facebook. First, a Business Page is not to be confused with a personal profile. They are

The Future Business Model of Facebook

The one thing Facebook has not figured out yet is how to utilize their fabulous product to make the most money, consistently and on an ongoing basis – i.e. finding the right business model. A really intriguing topic to write my very first blog about, because, in my opinion, finding the right business model for Facebook cannot be accomplished using conventional thinking, like, solely looking at Google and their search engine ad revenue, for example. Facebook is unique, so you need to find unique solutions. Actually, there is not one single best business model for this site, rather a multitude of potential revenue streams from very different sources. It is not only “how do we generate revenue”, but equally important “when do we start with which one”. This might sound strange now, but it will get clear, when reading this. Summarized, it is basically taking your assets and what made you successful in the first place and finding new ways to use them effectively.

Business Network / Business Profile

I thinking about this since beginning of February. Wouldn’t it be great, if you’d only need to login once and have your private and professional network in

The Power of Facebook Advertising

Social media was once considered to be only for teenagers or for those looking for romance and relationships but that has changed dramatically in recent years. Facebook has evolved as one of the most valuable assets to advertisers who are striving to reach a particular niche audience.

Facebook is the largest and most visited social network on the web today is.

Not only is it a popular location for social interactions but also it is becoming a fiercely competitive marketing tool. Many entrepreneurs are beginning to tap into this advantageous method of generating leads and sales for their businesses. Research is showing that the average Facebook user spends just over 6 hours a month on Facebook which is double the amount of time of its closest competitor, Google. Over 50% of these users are perusing Facebook from a mobile device which means that there are more than 543 mobile users searching for goods and services while on-the-go. Every day there are more than 3.2 billion items that are liked or commented about on Facebook pages and that translates into a very powerful mode of advertising for any business.

Advertising campaigns on Facebook are providing up

How to Use Facebook For Business

There are a growing number of social media sites being used by businesses in their company marketing efforts. The secret to using social media effectively is not to be everywhere, but instead to have an online presence where your current and prospective customers are online. Contrary to what many believe- Facebook is not just for college students or for personal use. Facebook is increasingly being used by companies in many creative ways such as to build their brand image, to drive traffic to their website and blogs, to announce or get feedback on new products, manage their online reputation, attract employees, communicate company information, and as a means to intercept potential prospects. For many companies, this increased company communication is leading to enhanced relationships with current and prospective customers. In this article, I will outline how a planned internet marketing approach can lead to positive results for your business. I will begin the article by addressing a few common misperceptions about Facebook that I hear most frequently from my clients. Next, I will detail how to use and set up the various sections of a Facebook account. I will conclude with several recommended applications that will add functionality

Basic Facebook Marketing Strategies to Generate Endless Leads and Dominate

According to Alexa, Facebook is the second most popular website next to Google. I researched more and found that around 30% of the global internet subscribers visit Facebook every day. Facebook currently has 300 million subscribers and is growing rapidly. 45 Million updates are made on Facebook every day and world wide users spend around 8 billion minutes per day.

What does it mean to you as an internet marketer? It is a large gold mine. Isn’t it? However, How are you going to position yourself uniquely and promote your business on Facebook considering the large volume of updates being posted on Facebook every day? How do you grasp the attention of the Facebook users? The purpose of this post is to make you aware of the basic Facebook marketing strategies and tools that you need to successfully generate leads and dominate.

Always remember Facebook is a social network and should not be used to pitch your business. Prosperity in your Facebook marketing is directly proportial to the number of solid relationships developed with fellow users.So, Lets gets started

Facebook Profile

– A picture is worth thousand words. Make sure to add a picture

Facebook Business Page Not Your Facebook Profile Every Time

Business No-Brainers: Why You Should Use A Facebook Business Page Not Your Facebook Profile!

I was compelled to write this three-part article after meeting so many business owners who have not yet realised the benefits of a Business Page for their brand, products or services and are, in my opinion, really missing a trick. And then there are those who either misunderstand the separate entity concept of a Facebook Business Page or mistakenly think that it gives people a portal to their private lives online. I have even met business owners who to my dismay have set up multiple Facebook accounts with separate log-ins – so much unnecessary work for them.

1. Personal vs. Private

A Facebook Profile and Business Page are (nearly) mutually exclusive and lead very separate lives providing you always remember to post updates as your Page. Whilst there is a limit to what is ‘public’ on your Facebook Profile unless somebody is friends with you, if you are still concerned about the distinction, it doesn’t do any harm to lock down the settings even further if you wish to – Facebook gives you the flexibility and control to do this.

Useful Facebook Marketing Strategies to Up Your Income

Like many other social networks, Facebook is an effective tool in any marketer’s arsenal. But if you want to be successful with this tool, then you need to know how to use it.

Keep in mind that Facebook marketing is different from how the marketing on other social networking sites is done. This is because each tool has its specific purpose.

Just as you wouldn’t use a wrench to hammer in a nail, you need to be aware of how to use Facebook correctly so that you don’t waste your time or your money on marketing efforts that will ultimately end in a time and money failure.

Use Facebook to Drive Traffic to an Affiliate Promotion

There are three marketing strategies that you can use to make you more money on Facebook. The first method involves driving people to an affiliate promotion. If they click through your Facebook post or ad and make a purchase, then you’ll get a commission.

Many marketers offer a commission rate of 50%, but you should never choose a product based solely on the commission rate. If you promote crappy products, users will catch on and you’ll end

What Can Facebook Teach Product Managers About Reaching Customers

I’m pretty sure that by now just about everyone out there has heard about Facebook. Facebook is the largest social networking platform going these days. What a lot of us may not know about is the fact Facebook employs a lot of product managers whose job it is to help customers advertise on Facebook. This job is a little bit different from the typical product manager job, but perhaps we can all learn something from them…

What Makes Facebook Advertising So Popular?

Let’s be frank here – Facebook is very, very popular. Facebook is the world’s largest social network – they currently have 1.3 billion users. In the U.S., 1 out of ever 6 minutes spent online was spent on Facebook. 1 out of every 5 minutes of mobile usage was spent on Facebook. Clearly the Facebook product managers have got their product development definition right and have a real winner on their hands.

However, Facebook is now attempting to make their product more appealing to advertisers. Facebook first started selling ads on its site 10 years ago. Facebook is competing with Google who delivers ads that match what people are currently looking for and

Facebook Marketing Secrets Revealed

Facebook Marketing surpasses all other Social Media Marketing as being on the must do list for Internet Marketers.

Why? Because…

Whether you are selling a product or service or promoting a network marketing or affiliate program, Facebook has the largest audience of active users and buyers.

Not only that, Facebook Marketing offers many unique opportunities to target your audience down to the last details, age groups, gender, nation, interests and that last one is a doozy. It allows you to be so specific in terms of what and who you like. Did you ever wonder why you are getting the particular little ads on the side of your screen. If you click on one them, rest assured you will get a lot more of the same type.

So, let’s examine some Facebook Marketing Opportunities.

Facebook Marketing Ads

Facebook has made it simpler then ever to place one of those little ads for your project.

To create an ad on Facebook, go to your Facebook profile page. Click on Home with will be next to your name on the blue bar at the top of your page.

This will take you

Successful Facebook Business

Those who haven’t discovered how important Facebook is to their businesses image, are going to end up getting left in the dust when it comes to online marketing. Most of the top marketing companies have a successful Facebook business. Any business owner can create a Facebook page and the good news is that it is free. It can feel overwhelming and scary to those of you who aren’t familiar with marketing on Facebook, but it is not as hard as you might think, so let’s jump in and get started.

Facebook is a playground for the creative part of yourself. You can promote and tell the world about your business in any way you choose. You can have contests, surveys, and giveaways to promote your business, but the most important thing you do is interact with your Facebook fans. Facebook is a Social Media Platform so it is important to socialize with your visitors, not just post articles like you would on a blog.

Think about the message that you really want to convey and find a way to start a conversation. You never know who will find your content interesting, but it is always possible

How to Create a Successful Facebook Business With These Essential Tools

Successful Facebook Business- Learn How to Use Facebook tools to Create a Successful Facebook Business

Facebook offers a multitude of tools that will help your business excel such as Social Ads, Pages, Beacon, Insights, Platform, Polls. These tools are there to help you in building your brand on your Facebook Page while attracting visitors and future clients.

It’s wise to start by learning all about these tools. This will save you a lot of time in the long run. In the following section you’ll learn how this all ties together which will show you how essential these tools are in running a successful Facebook business. You can learn all about these tools by going to the business section at

Social Ads

What makes social ads so powerful and unique, is their direct interaction with the news feeds of your friends and fans. This gives you an advantage because anyone who has added you as a friend will see information about your business directly on their profile.

This is also an advantage because you can directly control who sees your ads, which helps you to target your traffic without much effort. As with

Increase Your Store Conversions With Facebook Commerce

Most people around the world are familiar with “Facebook”, it’s commonly known as one of the most popular social medias in this digital generation. People use Facebook for communication purpose whether they will post their feeling and events of their life through Facebook’s status, share their new stories with thousands of friends, or play games with users worldwide.

Apart from what Facebook can provide, it is also generated into something which can change our communication into online business.

Facebook business transaction is known as “Facebook commerce” or “F-commerce” in short. The definition of F-commerce derives from the words between E-commerce and Facebook mean “to buy and sell things on Facebook”.

Shoppers can buy products, services or anything that can be sold from Facebook stores and make their payment through various channels. As well as for vendors, they can receive customer’s orders and ship their products to each of them as normally done in general online stores.

In this case, we can separate F-commerce into 2 major types; Commerce on Facebook and Commerce off Facebook.

Commerce On Facebook

  • Facebook stores or F-stores: F-stores let you build your store via Facebook page, you can

Facebook After All the Media Attacks Stop

What will happen to Facebook when the media attacks stop and Facebook emerges as a success story? I have seen the first of the lock-ups come and go with little variance to the price of the stock. The media has attacked Facebook from the day of the IPO. I have my opinions about the IPO and they do not agree with the media in any way.

First off the media made such a big deal of Facebook being a huge IPO and caused the general public to feel they could not even buy a share of Facebook stock. I was one of those people so I know from my experience. I thought I could not buy a share of Facebook stock on the day of the IPO. Everyone was saying that only the biggest of stock brokers were able to get shares of Facebook stock for their clients. The general public felt left out and didn’t even try to buy stock that day.

A day or two before the IPO came an announcement from GM canceling a 10,000,000 million dollar advertising contract with Facebook and how Facebook had no source of revenue unless they could sell

Easy Ways to Make Money With Facebook

There has being a lot of questions asked about how to make money with Facebook. Most people ask this question because they want to know the financial opportunities that Facebook provides.

Facebook attracts millions of users from around the globe daily. Anyone who takes advantage of the opportunities to make money with Facebook has a lot to gain.

If you want to know how to make money with Facebook, then you are reading the right post. This article will show you possible ways to make money with Facebook.

Use Facebook as an Advertising Platform

Facebook has more than 400 million active users and it is a great place to advertise for free. You can create a Facebook page for your company or product and reach the entire planet via Facebook.

After creating a Facebook page for your company or product, you can create interactions on your page to make it more appealing and interesting to visitors. You can achieve this by creating games and giving gifts as prizes to your fan base.

Try to update your page daily to make your customers know more about your products and services. This simple technique

The Key to Understanding Facebook for Online Marketing

Understanding Facebook can be quite daunting. The site does have a Help section but I find it next to useless unless you already know your way around. It is far too detailed, with not nearly enough basic information or guidance about how to use Facebook in the first place.

What about third party help, Facebook tutorials, that sort of thing? Not much out there, actually. Considering its popularity I am surprised at how difficult it is for the uninitiated to learn about Facebook.

So I thought that I would provide a basic guide to this wonderful social networking site for those who have never used it or who might have been put off by all the jargon.

What Is Facebook?

The basic concept is really very simple. Open an account and you will have two primary pages allocated to you – a Profile Page (or Wall, as FB sometimes calls it), and a News Feed (or Home). Yes, there are different names for the same things! This is part of the Facebook mystique. Just ignore it.

You share your Personal Profile with your Friends, who might then share this with their Friends, making

Advertising With Facebook

As social media networks continue increasing in appreciation, more folks are questioning how they can make cash with ads on Facebook.

The social networking giant has transformed the way that people communicate with one another. People use it today in an identical manner as they’d e-mail and phone to keep in touch with family and friends.

With this claimed, many enterprises have since seen the possibilities of FB, as the site is often referred, to be a solid marketing tool. The amount of social media distribution systems are growing by the minute, Google+ is the latest to date and many individuals are still considering how they can make money from advertising on Facebook.

With approximately 800,000,000 subscribers, Facebook gets larger by the day and has changed the way that people get in touch with each other. For a few people it has replaced e-mail and even making phone calls especially to friends overseas. Facebook modified its format again lately and it has even more potential for being an awe-inspiring promoting platform. Social media increases in appreciation by leaps and bounds in there are a lot of business owners wondering if they can make money from